By now, almost everyone knows that opportunistic law firms are suing for non-compliance with ADA rules on Website Accessibility. But, how much do law firms have to worry? A lot. It turns out, several of […]
From the Author: Igor Ilyinsky


Say that ten times fast! It’s been over a dozen years since the release of the CAN-SPAM Act, and still, very few people comprehend it. Understandably, law firms – being the model citizens of Ethicsville – […]

What’s in an email signature? Well, for one, it’s often your only opportunity to “market” yourself [and your firm] in a professional correspondence. You see, no one likes getting a “pitch” via email from […]

This summer I was asked to do a TED style talk for the Legal Marketing Technology conference in Chicago. The topic was one I’ve been speaking on for almost a decade, and frankly, I […]

Groups of Attorneys are tough to work with. We all know that! The reasons are myriad – trial interference, travel requirements, inability to agree, lack of interest – but the solutions are few. Having […]

Our research shows that law firms are losing business because their attorneys are not easy to find – even on their own website. This is especially true on Mobile devices. Zimpl is a new […]

The Next “Next BIG thing” in legal websites? Sorta, maybe. Have you ever felt like you missed the big wave on some business opportunity? For me, as a techy, that’s a daily feeling as […]